About Ann-Sofie
My life isn't perfect. And I love it.
Hi, I'm Ann-Sofie, founder of Badass Woman Academy.
My drive is to inspire women like you to hold your standard, enjoy life and feel secure and fulfilled – both as a single woman and in a relationship.
You don't have to live perfectly to love your life.
Feminine. Genuine. Badass.
Life has so much wonderful to offer. I want more women to experience it that way.
For close to 20 years I have immersed myself in personal development, relationships and human behaviour – from dance therapy, Biodanza and embodiment to tantra, dating, self-leadership, mindset and social psychology. In total I have invested more than SEK 300,000 in my own development.
But my greatest education has been my own transformation. And the past year and a half has changed everything.
From adapting to Badass Queen
I have always felt deeply, been intuitive and close to my emotions. But instead of seeing that as a strength, I sometimes adapted, put others before myself and made myself smaller to fit in.
Not anymore. I have learned to set boundaries, communicate what I need, let go of what is not right, and raise my standard – in love and in life. At the same time I stopped putting my own pleasure at the bottom of the list.
Today I know what gives me energy, what I need and which people and activities I want to prioritise. Pleasure and gratitude are not something I save for the weekend or the holiday. They are part of how I live every day.
The result is a completely different Ann-Sofie. I have more energy. I laugh more. Dance more. Experience more. I feel freer, safer and more alive – and I live a life I genuinely love.
I call her my Badass Queen. Soft, feminine and sensitive. But also strong, clear and secure in what she wants.
From dating panic to pleasurable dating
The change is perhaps clearest in how I date. I have gone from letting in unclear and half-hearted men and feeling anxious when I was rejected – to dating with a completely different security and standard.
I know what I am looking for. I communicate what I need. I look at actions, not just words. And I am selective about who gets my time and energy.
I still very much want to meet love.
Four years of active dating have also given me enormous experience of modern dating, which I now use to support other women. The big question has changed from "How do I get him to choose me?" to "Is this a man I want to choose?"
But I am no longer afraid enough to choose the wrong love just to have love.
A life I am no longer waiting for
When I changed how I lived, what I attracted changed too. Today I am often told that I have a lot of energy and a magnetic presence. I experience people, men and opportunities coming to me with a completely different ease.
To me, magnetism is not a trick. It is what happens when you enjoy the life you live.
And no – my life is not perfect. I have been through separation, grief, uncertainty, financial challenges, career changes and dating disappointments. There is still plenty I long for and am building.
The difference is that I no longer wait for everything to fall into place before I start living. I enjoy life while it is happening. The dancing. Nature. The love around me. The travel. The food. The laughter. A glass of champagne. A beautiful morning by the water. An ordinary Tuesday that suddenly feels wonderful.
I appreciate what I have – and still dare to want more.
Why I created Badass Woman Academy
I want to help women like you make your own transformation. To understand what you need. Prioritise what gives you energy. Hold your standard. Dare to let go. Date without panic. Enjoy more. And create a life and relationships you genuinely love.
My message is not: "Look at me. I have created the perfect life." My message is: "Look how much it is possible to love life while it is still unfinished."